BWE successfully completes the Lexus HS 250h Launch tour site.

The training event web site, HSConnectTour.com, was live in June. During the training tour, BWE provided hosting and maintained the site for a period of three months. Apex, LLC was in charge of the event-training program for Lexus and solicited BWE to develop the web site.

BWE rapidly deployed the functional site and customized the graphical look and layout required, by working closely with Apex Performance's primary project contacts, Jeff Myrtle and Diane Butman. By adapting the Apex artwork into a web layout, with clear navigation, the site launched in about four weeks.

The site included easy-to-use features so that event information for dealers was current and simple to find. A password protected web-based admin area allowed event organizers at Apex to quickly and conveniently update content and assign access. Included in the work scope were:

• Notes From the Road Content Manger with Image Upload that allowed quick push-button publishing of content and images about the training session that occurred at each dealer's location. This quick blog-style forum was effective in documenting the events and success of each training event.

• Virtual Postcards Image Gallery allowed event organizers to post images with captions to the site. Dealer's could view full-size and thumbnail versions of each image or postcard in the gallery.

• Dealer Extranet that allowed each dealer to log in with their credentials and find out when their training session was scheduled, read the Notes from the Road, view Virtual Postcards in the image gallery, and have access to training material they needed or wanted for future reference.

BWE worked directly with the event organizer, Apex Performance LLC, in developing the site. Apex Performance is located in Irvine, CA. Apex undertakes major press introductions and promotions for the top car companies.

BWE develops custom, web-based applications for training events and work processes for businesses. If you need a web-based application or web site for your training event or program, contact BWE at 888.366.6500 to receive a free consultation and quote.

Date: 10.05.2009

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