BWE is chosen to provide online advertising campaign management for McMurray Stern.
BWE was selected because they understand how major Pay per Click (PPC) ad campaign's work. Connie Cole, Marketing/Sales Coordinator for McMurray Stern, Inc. wanted BWE's insight and suggestions on how to get the best return on advertising dollars. Additionally, Connie needed BWE's help to manage each ad campaign and save time. BWE focuses on providing PPC ad campaign management services for Yahoo! and Google. BWE's ad campaign services include a review of existing key phrases for each campaign. A monthly report is issued with specific recommendations and provides a "snapshot" of the costs and benefits of each campaign. Implemented recommendations are monitored to ensure they are in alignment with company goals and spending targets. Located in Santa Fe Springs, California, McMurray Stern, Inc. is a provider of design and build services for storage systems, filing systems and library interiors.
Date: 10.01.2007
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